New for Spring 2026: Schema Theory Workshop — limited seats available.

New for Spring 2026: Schema Theory Workshop — limited seats available.

3 Published Books

Evidence-Based Books for Educators

Translating cognitive science research into practical teaching strategies. Each book is grounded in neuroscience and learning science, giving you tools that actually work in K-12 classrooms. 

Research-Based

Backed by Science

Practical

Classroom Ready

Accessible

Teacher Friendly

John Catt Educational

The Goldilocks Map

A Classroom Teacher’s Quest to Evaluate ‘Brain-Based’ Teaching Advice

A critical, practical guide that helps teachers distinguish solid cognitive science research from neuromyths and pseudoscience. Essential for anyone seeking to understand what brain-based teaching really means.

Topics Covered

Brain-Based Teaching

Evidence-Based Teaching

Neuromyths

Research Literacy

What You’ll Learn 

Identify common neuromyths in education

Build research literacy skills

Evaluate brain-based teaching claims critically

Apply evidence-based strategies confidently

Bloomsbury Press (Rowman & Littlefield)

Learning Begins

The Science of Working Memory and Attention for the Classroom Teacher

Deep dive into working memory and attention systems with practical applications for K-12 classrooms. Learn to manage cognitive load and support students effectively.

Topics Covered

Working Memory

Attention

Cognitive Load

Brain Science

What You’ll Learn 

Master working memory principles

Implement attention-based strategies

Understand cognitive load theory

Support struggling learners

Bloomsbury Press (Rowman & Littlefield)

Learning Grows

The Science of Motivation for the Classroom Teacher

Explore motivation theory and practical strategies to boost student engagement. From self-determination theory to growth mindset research, get it right. 

Topics Covered

Motivation Science

Student Engagement

Classroom Management

Intrinsic Motivation

What You’ll Learn 

Foster intrinsic motivation

Create engaging environments

Apply self-determination theory

Navigate motivation research correctly

The Complete Collection

Together, these three books provide a comprehensive foundation in cognitive science for classroom teachers

01

Start with the Foundation

Learning Begins covers the essential cognitive processes: working memory and attention
02

Add Motivation

Learning Grows explores how to engage students through evidence-based motivation science

03

Develop Critical Thinking

The Goldilocks Map teaches you to evaluate all teaching advice critically 

"These books are designed to help you think differently and more clearly about the work that you do."

AW

Andrew C. Watson

M.Ed., Harvard University

Perfect For

These books are essential reading for anyone committed to evidence-based education

K-12 Teachers

Classroom teachers seeking practical, research-backed strategies

School Leaders

Principals planning professional development programs

Teacher Educators

Professors in teacher training and education programs

Instructional Coaches

Coaches supporting teachers with evidence-based methods

What Makes These Books Different

Research-Based Content

Every book is grounded in cognitive science research, educational neuroscience, and learning science. This gives you evidence-based teaching strategies that actually work in K-12 education.

Practical Application

Not just theory—each book provides working memory strategies for classroom, brain-based teaching techniques, and motivation science approaches you can implement immediately. 

Perfect for Professional Development

Ideal for teacher professional development workshops, faculty book studies, and neuroscience professional development for educators at all levels. 

Accessible Yet Rigorous

Complex cognitive science for teachers made accessible—perfect for classroom teachers, school leaders seeking brain-based leadership training, and anyone interested in evidence-based education. 

Bulk Orders for Schools & Districts

Special pricing available for schools, districts, and teacher training programs

Faculty book study discounts

Professional development packages

District-wide training programs

Interested in a Workshop?

Andrew C. Watson offers professional development workshops based on the content in these books. Bring evidence-based teaching strategies to your school or district.